Category: Modern Marketing

Five Steps To Generating Leads & Attracting Buyers Through A Hotsheet

We recently announced a new product to our lineup called Hotsheets. After we launched, agents asked us why they need it, how to get the

Why do I need a ‘Hotsheet’ for my farm area?

Why Do I Need A Hotsheet? Most REALTORS® have a personal website that is tailored to all audiences. They use it to showcase their clients

2 Incredible Free Apps That Will Keep You on Top of Your Content Calendar

Driving traffic to real estate websites is an easier task if you have timely offers and updates to send to potential leads. Web users can

Phone, Tablet, Laptop: How to Optimize Your Email Content for Every Screen Size Out There

The recent explosion in popularity over the last few years for mobile Internet devices means that no longer are people reading email strictly on large

Are You Using LinkedIn to Its Full Potential? This Tool Is So Invaluable for REALTORS® You’re Going to Want to Make the Most of It

LinkedIn is one of the most valuable tools for REALTORS® on the web today. But many use it only as a glorified resume. It can,

Are You Targeting Useless Keywords? A Few Signs It’s Time for Some Keyword Research.

A REALTOR®’s website is supposed to generate traffic which can then be converted into leads. So what are keywords for anyway? They tell Google exactly

When Did You Last Think About Making Your Real Estate Website Multilingual?

Websites for REALTORS® have come a long way since the early days of the Internet, when fewer people used online research as a way to

A Couple Trends in Real Estate Technology You Need to Capitalize on

In 2014, real estate websites are more important than ever before. Why? Because while printed classifieds and real estate publications are shrinking every month (in

Use Historical Mortgage Rate Data to Inform Your Clients

Guest post by our friends at RateHub.ca One of the best things you can do for your clients is stay on top of what’s happening